Clients don't make financial decisions on a spreadsheet. They make them through emotion, framing, and trust. The advisors who understand the science win more wallet share — and keep it longer.
Influence 51 partners with financial institutions, RIAs, and wealth management teams to translate behavioral economics into the conversations advisors actually have. The result is fewer impulsive client decisions, deeper trust, and better long-term outcomes.
Three short videos. The pain you're feeling, and the behavioral science that addresses it.
Influence isn't pressure. It's the science of how people choose. Most advisors have never been trained on it.
Trust is the asset class beneath every other asset class. There's a behavioral playbook for it.
Loss aversion, recency bias, and social proof drive most bad financial decisions. Advisors can be trained to neutralize them.
For organizations like yours, these are the formats that consistently land. All sit on the same research base — pick the one that matches your moment.
Electrifying 30–90-minute keynotes that make behavioral science visceral, memorable, and immediately useful.
WorkshopsHalf-day to multi-day immersive sessions that move from concept to applied skill — typically 12–40 participants.
1-on-1 CoachingConfidential, science-backed coaching for executives and senior leaders who want sharper influence skills, fast.
Fortune 500s, leading law firms, the world's most impactful non-profits, and more trust Dr. Tartaglione to develop their leaders and optimize their strategies.
JonRobert is absolutely captivating... easily one of my most highly-rated and requested consultants.
60-minute discovery call. We'll diagnose where behavioral science can sharpen your advisor team's client conversations.